Tag: Negative feedback

  • Negative Reviews: The Bright Side of Bad Product Reviews

    Negative Reviews: The Bright Side of Bad Product Reviews

    Reading time: 15 minutes

    It is difficult to determine the exact number of people who leave negative reviews as it depends on various factors such as the type of product or service being reviewed, the overall satisfaction of the customer, and the platform on which the review is being left.

    However, according to a study by BrightLocal, 63% of consumers are more likely to leave a review if they have had a negative experience.

    It gets better though:

    It’s okay to receive negative feedback.

    The shoppers expect to see negative reviews because:

    • They want to know the full range of experiences that other customers have had with the product or service.
    • They want to see the pros and cons and make an informed decision on whether to purchase the product or not.
    • They believe that no product or service is perfect, and it is unrealistic to expect only positive reviews.
    • They expect transparency and honesty from the company, which can build trust and credibility.

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